Blog Entry #2

I think that my groups pitch went really well. We all had our parts planned out, used a lot of details, and practiced multiple times before. Everything went smoothly. We also got a lot of good feedback from the class. They gave us good suggestions and many people said they appreciated how detailed and prepared we were. That made me feel really good.
I believe that my groups message is of public interest. I feel that not many people know that teens use Aderol as much as they do. Also that the teens get this drug from others with ADHD. A drug used for someone who really needs it shouldn't be used or abused by someone who doesn't have it. Our target it everyone so they can be informed that this drug is being used inappropriately, but more specific towards high school and college students who are the main users of Aderol. Using a teen and a typical student activity filled day will appeal to teens we are sending a message to. They will relate that this may be similar to their lifestyles, and if it is to not go down the road of using Aderol.

Blog Entry #1

The role of PSAs are to inform the audience about current issues. They are very important to our media culutre. They inform us about what is going on in the world today. Topics that are often seen on television or heard on the radio are about drunk driving, wearing a seat belt, staying off of drugs, etc.
There were only a few topics discussed in my group for our PSA. The first was the effects of teenage consumerism and how it affects our spending habits. The second one was the abuse of Aderol, a medication for people with ADHD. Once this topic was suggested we all decided it would be perfect. It was original and we all thought it was good, which would make it much easier to make. We are going to show a girl get her Aderol pills from her brother, who has ADHD. In the beginning she gets good grades, can focus in class, loses a little weight. But after being on the drug for a while we show how the abuse of this drug can weaken your body, lose too much weight, and fail your classes. As to certain roles in creating the plan, we all threw out our ideas and combined them all to make this idea. Personally, I shared my thoughts and would either agree or disagree with others ideas. We were all thoughtful and appreciative of our groupmates ideas and made an effort to incorporate everyones ideas. I think we have a strong plan thanks to everyone in my group.

Blog Post #2

An effective advertisement is the commercial about droid phones. I believe this is an effective advertisement because it is showy, appeals to my age group, and has a catchy voice at the end. The commercial shows all the special features droid phones have, hopefully making the audience think that the droid is better than the phone they already possess. My generation is interested in having all the newest technologies and having the best to show their friends. Appearance is really important, which is a concept that Droid has become aware of. At the end of Droid phone commercials there is a robotic voice that states simply "Droid". That is the vocie I associate the commercials with. This technique Droid uses is apparently affectice because I can remember the parts of their commercials, so I'm sure others can too. Advertising plays a huge role in what you buy. If the commercial is appealing, makes you feel or look cooler, and has catchy slogans the audience is more likely to remember the product. Advertisers want their products to look the best they can which causes the audience to think that the product is that best.

Blog Post #1

From the last two MTN visits I learned about analyzing and production of media. When analyzing you have to think about all the factors that go into making the clips you see in movies, PSA's, or commercials. You have to create a purpose of your media clip, the tone of your piece, how the shots are arranged and angles that are used, plus many more factors. For production there are more steps that go into creating the media clip. First you have to have an idea, then you write your synopsis, your story, your script, the break down, create a story board, and then you're ready for production. I am thinking of writing my visual communications critique on a Mormon commercial that you see on t.v. I would discuss whether the creators are trying to have this be seen as a commercial or as a PSA. If I decide to not use this media clip, I am also thinking about using a Droid commercial. Media literacy is important for many reasons. It is a way to challenge us to think and understand the nature of media representation and what it takes to put something together. Through media literacy you think, learn, and express yourself using media causing you to grow as a person.